Crafting a Revolutionary E-Commerce Presence for Architectural Menswear

Client

Axiom

Year

2025

Axiom approached me to create a distinctive e-commerce experience that would set them apart in the crowded streetwear market. They needed a platform that would showcase their architectural-inspired menswear while providing a seamless shopping experience that reflected their brand philosophy of "structured minimalism."

Scope of Work

Shopify/Framer Development
Branding
Web Design
Photography
The headline plays on a strong paradox:

making the invisible visible. We went with a short, punchy headline and a subheadline that delivers the core benefit without jargon. Two clearly differentiated CTAs (Get Access / See How It Works) capture both visitor types — those ready to buy and those who need to understand the product first.

Fully Responsive. Flawlessly Executed.

Every page was built mobile-first. The vehicle detail page adapts seamlessly — cinematic photo gallery, specs, and a persistent booking bar always visible at the top. Booking a Porsche from your phone has never felt this good.

4 features presented in interactive tabs:

  • Video & image uniquifier"A multi-layer pipeline — codec, audio, color, EXIF, spatial — that modifies every file at the binary level to break any perceptual hash, with zero visible quality loss."

  • Adversarial AI engine → Generative AI that pushes uniquification even further

  • Built-in IG & TikTok scrapers → Pulls content directly from the platforms

  • Multi-destination export & API → ZIP, Google Drive, Telegram, dedicated API

The goal of this section was to communicate the technical depth of the product without losing the reader. Each feature comes with its own product visual to make the value feel tangible and real.

4 clear steps laid out in a horizontal timeline:

  1. Upload — Drop your file

  2. Pick a mode — Choose Standard, Double Process, Stealth or Adversarial AI based on your risk level

  3. Process & score — All transformations run in parallel in under 60s. Full Meta returns your residual SSIM score.

  4. Export — ZIP, Google Drive or Telegram

This section turns a technically complex process into 4 simple gestures. The word "seconds" in the title does the heavy lifting — it reassures on speed before the visitor even reads further.

A Booking Flow as Premium as the Cars.

We built a custom vehicle configuration page where clients can select their rental duration, mileage package, and instantly see their all-inclusive total. Insurance, maintenance, and taxes all calculated in real time. One page. Zero friction. One click to book.

The pricing intro copy is deliberately rare and premium. It creates perceived scarcity and justifies the price point before the user even sees the numbers.

  • META Pro — $69.99/month

  • META+ (Most Popular) — $99.99/month

  • META Agency — $119.99/month

All three plans share the same core features — the differentiation lives in volume and agency-scale usage. The "Most Popular" badge naturally steers visitors toward the middle-tier plan.

"Our website conversion rate improved significantly thanks to Joseph's expertise."

Ben Harper

CTO of Axiom

"Our website conversion rate improved significantly thanks to Joseph's expertise."

Ben Harper

CTO of Axiom

Trusted by many

Trusted by many

15+ Happy clients

Like what you see?
Book a free discovery call.

15+ Happy clients

Like what you see?
Book a free discovery call.